{"title":"All Products","description":"","products":[{"product_id":"it-s-a-10-coily-miracle-hydrating-shampoo","title":"It’s a 10 Coily Miracle Hydrating Shampoo","description":"\u003cp data-mce-fragment=\"1\"\u003eTwirl-Worthy Tresses Straight from the Shower\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhat if you could get that just-out-of-the-shower shine and smoothness for your curly and wavy styles – without having to use a ton of product or spend a lot of time heat styling? That’s what It’s a 10 Miracle Coily Hydrating Shampoo makes possible with each and every wash. Our deeply moisturizing formula reaches deep into delicate strands to help strengthen and seal, so hair looks polished and perfect. Well-defined curls, fewer frizzies, less breakage, better defense against humidity, and extra softness are yours with every use. Even better, our Hydrating Shampoo’s rich lather removes buildup to leave hair bouncy without drying it out. Used regularly, hair actually becomes more manageable and lustrous on its own and responds better to any styling choice you make.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e10 Benefits in Every Bottle:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDesigned for curly and texture hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDefines curls\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRemoves product buildup\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDefrizzes and tames fly-aways\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps reduce split ends\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMoisturizing formula\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps protect from damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProvides UV protection\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRich and creamy lather\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for color treated hair\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-mce-fragment=\"1\"\u003e Our Proprietary Blend:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAvocado Oil\u003c\/strong\u003e: Replenishes hair and deeply conditions\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCoconut Oil\u003c\/strong\u003e : Helps moisturize hair and scalp while reducing damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter\u003c\/strong\u003e: Helps soften strands and seal in hydration\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eMonoi extract\u003c\/strong\u003e: Soothes the scalp and repairs the hair shaft while protecting from UV and environmental factors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePro Styling Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMassage It’s a 10 Miracle Coily Hydrating Shampoo into hair gently with fingers.  Product will lather richly without extra agitation.  Rinse from roots to tip and gently wring out excess water. Condition as needed.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"10 oz","offer_id":46371863232662,"sku":"165","price":28.0,"currency_code":"USD","in_stock":false},{"title":"1 liter","offer_id":46371863265430,"sku":"0208","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Coily_Shampoo_10oz.jpg?v=1777985043"},{"product_id":"its-a-10-coily-miracle-mask","title":"It's a 10 Coily Miracle Mask","description":"\u003cp data-mce-fragment=\"1\"\u003eHealthy Strands = Shiny Strands\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBecause naturally curly and wavy hair tends to be quite delicate, it’s important to take extra -special care of it. When hair is nourished and strong from within, it shows on the outside with softness, smoothness, and manageability. That’s what makes It’s a 10 Miracle Coily Mask such a great hair -care asset. It goes deep into the inner structure of all types of hair to help repair damage, help restore shine, soothe stress caused from heat styling, and eliminate tangles. This deep conditioning all -in -one treatment is designed to make an impact from the very first use .\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e 10 Benefits in Every Bottle:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIntense Hydration\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps reduce breakage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProvides humidity control\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNourishing formula\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps restore elasticity\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTames thick coarse hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInstantly detangles\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps control volume\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eColor safe\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLightweight\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eOur Proprietary Blend:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAvocado Oil\u003c\/strong\u003e: Replenishes hair and deeply conditions\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCoconut Oil\u003c\/strong\u003e : Helps moisturize hair and scalp while reducing damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter\u003c\/strong\u003e: Helps soften strands and seal in hydration\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eMonoi extract\u003c\/strong\u003e: Soothes the scalp and repairs the hair shaft while protecting from UV and environmental factors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eOur proprietary formula nourishes hair with vitamins that strengthen, impart softness and manageability. Our Coily collection provides balanced \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003emoisture\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e and helps improve the health of the hair with every use, without build-up or heaviness. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePro Styling Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCoat freshly shampooed hair making sure to work product into strands throughout. Use while in the shower or use with a shower cap and apply heat for an ultra- deep treatment. Rinse thoroughly with lukewarm water and air dry or style as usual.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"8 oz","offer_id":46371863036054,"sku":"172","price":40.0,"currency_code":"USD","in_stock":false},{"title":"17.5 oz","offer_id":46371863068822,"sku":"0209","price":60.0,"currency_code":"USD","in_stock":false},{"title":"2 oz","offer_id":46371863101590,"sku":"0177","price":16.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Coily_Hair_Mask_8oz.jpg?v=1777985044"},{"product_id":"its-a-10-coily-miracle-leave-in","title":"It's a 10 Coily Miracle Leave-In","description":"\u003cp data-mce-fragment=\"1\"\u003eA New Twist for Luxurious Curls, Waves, and Straight Styles\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eNothing is as alluring as shiny, smooth, frizz -free hair regardless of how it’s styled. It’s a 10 Miracle Coily Leave -In gives you the freedom to explore dozens of different looks all with the same flawless finish you’ve come to expect from It’s a 10. Stunning braids without flyaways, beachy waves that look soft and conditioned, defined springy curls, sleek straightened tresses – it’s all possible with just one product. It works by penetrating hair with deep moisturizers to soften and seal strands, while also imparting a bit of weightless styling control that takes the place of gels or hairsprays. Welcome to go - everywhere, do anything hair that gets more luscious with every use.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e10 Benefits in Every Bottle:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnhances natural curls\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRestores shine\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDefines curls\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDefrizzes and tames fly-aways\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInstant Detangling\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreates silkiness\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNourishes hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLightweight formula\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps reduce breakage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cem data-mce-fragment=\"1\"\u003e \u003c\/em\u003eThermal protector\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eOur Proprietary Blend:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAvocado Oil\u003c\/strong\u003e: Replenishes hair and deeply conditions\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCoconut Oil\u003c\/strong\u003e : Helps moisturize hair and scalp while reducing damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter\u003c\/strong\u003e: Helps soften strands and seal in hydration\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eMonoi extract\u003c\/strong\u003e: Soothes the scalp and repairs the hair shaft while protecting from UV and environmental factors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eOur proprietary formula nourishes hair with vitamins that strengthen, impart softness and manageability. Our Coily collection provides balanced \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003emoisture\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e and helps improve the health of the hair with every use, without build-up or heaviness. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePro Styling Tip:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eUse after shower to detangle and style by misting entire lengths of strands or to give dry hair a pick-me-up mist as needed on your tresses.  Works well for naturally curly, wavy, twisted or braided styles or air-dry. A great choice for protection when heat styling.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"4 oz","offer_id":46371862741142,"sku":"164","price":25.0,"currency_code":"USD","in_stock":false},{"title":"10 oz","offer_id":46371862773910,"sku":"0194","price":45.0,"currency_code":"USD","in_stock":false},{"title":"2 oz","offer_id":46371862806678,"sku":"0173","price":17.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Coily_Leave-In_4oz.jpg?v=1777985044"},{"product_id":"its-a-10-coily-miracle-gelled-oil","title":"It's a 10 Coily Miracle Gelled Oil","description":"\u003cp data-mce-fragment=\"1\"\u003eCurls... Meet Control\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eShiny smoothness doesn’t have to be a dream. With It’s a 10 Miracle Coily Gelled Oil, it’s a reality no matter how you choose to style your hair. Intensive natural conditioners weightlessly coat each strand with sleek definition and a glossy finish. Frizz is locked out and moisture is locked in to improve hair’s condition and strength so tresses look better and better every time you use It's a 10 Miracle Coily Gelled Oil. Whether you choose to show off your natural curls or hot -roller styles, or even go all the way to pin straight, you can be certain that shine and control will be there with salon -quality results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e10 Benefits in Every Bottle:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eWeightless curl definition\u003c\/li\u003e\n\u003cli\u003eEnhanced shine\u003c\/li\u003e\n\u003cli\u003eSoft and touchable curls\u003c\/li\u003e\n\u003cli\u003eHelps reduce split ends\u003c\/li\u003e\n\u003cli\u003eUltimate frizz control\u003c\/li\u003e\n\u003cli\u003eHelps increase strength\u003c\/li\u003e\n\u003cli\u003eExcellent braid control\u003c\/li\u003e\n\u003cli\u003eSoothes scalp\u003c\/li\u003e\n\u003cli\u003eMedium Hold\u003c\/li\u003e\n\u003cli\u003eNourishing formula\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eOur Proprietary Blend:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvocado Oil\u003c\/strong\u003e: Replenishes hair and deeply conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoconut Oil\u003c\/strong\u003e : Helps moisturize hair and scalp while reducing damage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter\u003c\/strong\u003e: Helps soften strands and seal in hydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMonoi extract\u003c\/strong\u003e: Soothes the scalp and repairs the hair shaft while protecting from UV and environmental factors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eOur proprietary formula nourishes hair with vitamins that strengthen, impart softness and manageability. Our Coily collection provides balanced \u003c\/span\u003e\u003cspan\u003emoisture\u003c\/span\u003e\u003cspan\u003e and helps improve the health of the hair with every use, without build-up or heaviness. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePro Styling Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEvenly distribute throughout clean, damp hair.  Air dry or diffuse for perfect curls, or style smooth.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"5 oz","offer_id":46371862446230,"sku":"171","price":20.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Coily_Gelled_Oil_5oz.jpg?v=1777985044"},{"product_id":"its-a-10-coily-miracle-curl-cream","title":"It's a 10 Coily Miracle Curl Cream","description":"\u003cp\u003eKnock -Out Curls Made Simple\u003c\/p\u003e\n\u003cp\u003eIt doesn’t take hours and hours, dozens of different tools, or multiple products to make curls look as beautiful as possible. All it really takes is It’s a 10 Miracle Coily Curl Cream. This non -greasy, non -hardening styling solution gives definition, shine, and frizz -free control to each and every curl for a tamed -yet - touchable effect. Whether it’s tightly wound spirals, loose barrel curls, or bouncy ringlets, It’s a 10 Miracle Coily Curl Cream is your secret weapon for perfected texture, moisturizing hold, and easy, out -the -door styling literally right at your fingertips.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e \u003c\/span\u003e\u003cstrong\u003e10 Amazing Benefits In Every Bottle: \u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eNon- Greasy\u003c\/li\u003e\n\u003cli\u003eNon-hardening\u003c\/li\u003e\n\u003cli\u003eProvides definition\u003c\/li\u003e\n\u003cli\u003eFrizz-free control\u003c\/li\u003e\n\u003cli\u003eLasting shine\u003c\/li\u003e\n\u003cli\u003eTamed- yet touchable effect\u003c\/li\u003e\n\u003cli\u003eMoisturizing hold\u003c\/li\u003e\n\u003cli\u003ePerfected texture\u003c\/li\u003e\n\u003cli\u003eHair is left sleek\u003c\/li\u003e\n\u003cli\u003eReveals bouncy curls \u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eOur Proprietary Blend:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvocado Oil\u003c\/strong\u003e: Replenishes hair and deeply conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoconut Oil\u003c\/strong\u003e : Helps moisturize hair and scalp while reducing damage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter\u003c\/strong\u003e: Helps soften strands and seal in hydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMonoi extract\u003c\/strong\u003e: Soothes the scalp and repairs the hair shaft while protecting from UV and environmental factors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur proprietary formula nourishes hair with vitamins that strengthen, impart softness and manageability. Our Coily collection provides balanced moisture and helps improve the health of the hair with every use, without build-up or heaviness. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePro Styling Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWork into hair from roots to ends and then gently shaping curls with fingers or rollers. Air dry or diffuse as usual to reveal shiny, sleek, bouncy, lovely curls and waves.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"4 oz","offer_id":46371862380694,"sku":"170","price":25.0,"currency_code":"USD","in_stock":false},{"title":"2 oz","offer_id":46371862413462,"sku":"176","price":16.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Coily_Curl_Cream_4oz.jpg?v=1777985044"},{"product_id":"its-a-10-miracle-h20-shield","title":"It's a 10 Miracle Blow Dry H20 Shield","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cstrong\u003eAlways-Gorgeous Hair in All Kinds of Weather\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHolding on to that just-blow-dried look is easier than ever when you start with It’s a 10 Miracle Blow Dry H20 Shield. Just a couple spritzes before you dry or style is all it takes to lock out humidity and frizz-causing moisture, leaving you salon-level stunning even if the weather outside is less than ideal. The leave-in treatment also strengthens the hair shaft and defends against damage and color fading to impart radiant shine without any heaviness or build up. From sleek straight to soft curls to gentle waves, It’s a 10 Miracle Blow Dry H20 Shield not only preserves your style, but also easily reactivates with heat for next-day touch ups or a little style boost in challenging conditions. You won’t want your tresses to walk out the door without it!\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIt’s a 10 Miracle Blow Dry H20 Shield actually repels water and humidity while deep conditioning hair with salon-quality ingredients, including:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePolysilicon-29: \u003c\/strong\u003eA high-performance moisture shield that coats individual strands and locks out humidity and frizz\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e Panthenol: \u003c\/strong\u003eA highly effective strengthener\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e Sunflower Seed Extract: \u003c\/strong\u003eNatural antioxidant that guards against color fading, brassiness, and UV damage\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAloe Leaf Extract: \u003c\/strong\u003eProvides intense soothing and protective moisture while also sealing the hair shaft and acting as a natural water-based sunscreen\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLinalool: \u003c\/strong\u003ePlant-based shaper and fragrance\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e10 Benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1) Repels water\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2) Heat Activated \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3) Durable anti-frizz effect\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4) High Shine\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5) Weightless formula \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6) Detangles\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7) Helps preserve blow-dried styles \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e8) Thermal Protectant \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e9) Helps sustain hair strength \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e10) Nourishes the hair \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOur Tip: \u003c\/strong\u003eWork through clean, damp hair with a few spritzes and comb, brush, or tousle with finger to distribute. Use medium to moderate heat on a hair dryer or styling iron to ensure maximum activation of water-resistant action. If hair should become wet or damp, product will reactivate with heat styling without requiring another application.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"It's A 10 Haircare","offers":[{"title":"6 oz","offer_id":41628693364886,"sku":"152","price":28.0,"currency_code":"USD","in_stock":true},{"title":"2 oz","offer_id":41628693397654,"sku":"166","price":16.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Blow_Dry_H2O_Shield_6oz.jpg?v=1777984775"},{"product_id":"its-a-10-miracle-blow-dry-glossing-leave-in","title":"It's a 10 Miracle Blow Dry Glossing Leave-In","description":"\u003cp\u003e\u003cstrong\u003eGlamorous Glossiness and Deep Conditioning \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen hair is nourished and protected it always looks stunningly silky. And, with It’s a 10 Miracle Blow Dry Glossing Leave-In, that’s exactly what you get – richly conditioned, super manageable hair with an intense shine that’s impossible to ignore. It all starts with highly effective moisturizers that strengthen and seal the hair shaft, then follows up with weightless smoothing agents that add glossy appearance as well as defending against heat, UV damage, breakage, and more. Used regularly, hair gets stronger and more naturally shiny on its own, and the high-gloss finish from It’s a 10 Miracle Blow-Dry Glossing Leave-In is amplified even further. It’s a must-have secret for gorgeously silky hair that feels just as good as it looks. P\u003cspan\u003eroduct is sulfate free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003et’s a 10 Miracle Blow Dry Glossing Leave In delivers powerful performance for smooth, shiny tresses thanks to ingredients like:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePanthenol\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA highly effective strengthener\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSilk Amino Acids\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRestores natural moisture balance while adding strength and shine\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSunflower Seed Extract\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNatural antioxidant that guards against color fading, brassiness, and UV damage\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eArgan Oil\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSmooths frizz, seals split ends, and provides softness with Vitamin E, essential fatty acids, and other vital nutrients\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAloe Leaf Extract\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProvides intense soothing and protective moisture while also sealing the hair shaft and acting as a natural water-based sunscreen\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRooibos Tea Extract  \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShields hair from environmental challenges\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLinalool\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlant-based shaper and fragrance\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e10 Benefits in every bottle:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003cstrong\u003eExplosive glossy shine\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThermal protector\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDetangles\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNourishes hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHelps replace lost proteins\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHelps reduce frizz\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNatural UV protection\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAdds softness\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEnhances hair’s natural body\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHelps prevent split ends\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e**Our Tip**\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMist evenly over damp hair and comb through to distribute product from root to tip. Then, blow dry as desired to reveal smooth, shiny locks with a glossy appearance, minimal flyaways, and bouncy, touchable softness. Can also be used as a leave-in treatment for weightless control and light hold of wet styles, air-dried styles, braids, and more.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003ePlease note: Packaging may vary\u003c\/strong\u003e\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"4 oz","offer_id":41628695396502,"sku":"150","price":26.0,"currency_code":"USD","in_stock":true},{"title":"2 oz","offer_id":41628695429270,"sku":"162","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Blow_Dry_Leave-in_4oz.jpg?v=1777984774"},{"product_id":"its-a-10-miracle-clay-hair-mask-for-blondes","title":"It's a 10 Miracle Clay Hair Mask for Blondes","description":"\u003cp\u003eIntense Conditioning. Superior Shine. Especially for Blondes.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eBlonde hair – whether it is natural or color treated – requires special care to ensure the shiny luster and all-day, every-day brightness. It’s a 10 Miracle Clay Hair Mask for Blondes is a simple treatment that restores, protects, and refines blonde tresses in a matter of minutes. The secret behind this mask and what gives it its beautiful violet color is, mineral-rich Kaolin Violet Clay, which rinses away clean. The violet hue of the mask also \u003cspan data-mce-fragment=\"1\"\u003etones brassiness\u003c\/span\u003e, keeps highlights bright, and preserves color, all while deeply conditioning to eliminate tangles and frizz. As a quick repair or as a pampering treatment for blonde locks, It’s a 10 Miracle Clay Hair Mask for Blondes makes it easy to elevate hair to its absolute best.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIt’s a 10 Miracle Clay Hair Mask for Blondes provides excellent conditioning, control, and color for blondes with natural ingredients such as: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKaolin Clay\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA white, mineral-rich clay prized for its purity, gentleness, and moisture-imparting properties.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAvocado Oil\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDeep, rich, botanical conditioner that bonds to the hair shaft and provides superior UV protection\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePracaxi Seed Oil\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAn amazing fruit-tree oil from the Amazon, this wonder conditioner strengthens hair from root to tip, seals split ends, detangles, and imparts bright, brilliant shine with zero weight\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLinalool\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlant-based shaper and fragrance\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydrolyzed Quinoa\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ea natural plant-based protein strengthens, moisturizes, and enhances shine without build up\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCitronellol\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA lemony scented oil that strengthens hair against environmental hazards and dirt build up\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes 10 Things Instantly\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eViolet based toning\u003c\/li\u003e\n\u003cli\u003eHelps Tone Brassiness\u003c\/li\u003e\n\u003cli\u003eImproves Brightness to highlights\u003c\/li\u003e\n\u003cli\u003eHelps enhance color retention\u003c\/li\u003e\n\u003cli\u003eEnhances natural body to hair\u003c\/li\u003e\n\u003cli\u003eEnhances shine\u003c\/li\u003e\n\u003cli\u003eDeeply conditions\u003c\/li\u003e\n\u003cli\u003eHelps Detangle\u003c\/li\u003e\n\u003cli\u003ePrevents free radical damage\u003c\/li\u003e\n\u003cli\u003eUV Protectant\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOur Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMassage into clean, wet hair and allow to set for a minimum of 2-3 minutes before rinsing. For intensive conditioning or damaged tresses, leave mask on for up to 10 minutes while applying gentle heat. After rinsing, style as normal to reveal your shiniest and boldest blonde.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"Default Title","offer_id":41628696248470,"sku":"135","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Blonde_Hair_Mask_8oz.jpg?v=1777984637"},{"product_id":"miracle-blow-dry-texture-spray","title":"It's a 10 Miracle Blow Dry Texture Spray","description":"\u003cp\u003eIf you love sleek or detailed styles, crave natural-looking volume, or if you need dependable hold that’s never sticky or crunchy, then It’s a 10 Miracle Blow Dry Texture Spray is just for you. Created as a smart alternative to traditional hair spray, this light-as-air formula provides just the right amount of flexible hold with zero tacky feel. The fine mist works to enhance separation and texture strand by strand, so that there are never any flakes or stiffness, just beautiful style that lasts and lasts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIt’s a 10 Miracle Blow Dry Texture Spray delivers high-performance hold in an ultra-lightweight formula made from ingredients such as: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003eVP\/VA Copolymer\u003c\/strong\u003e\u003cbr\u003e A high-strength conditioner and shaper that coats the hair shaft for smooth, tangle-free texture and glossy, touchable shine\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSilica\u003c\/strong\u003e\u003cbr\u003e Provides structure, strength, and lift while also absorbing oils that can weigh styles down\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003eVitamin E Acetate\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSmooths hair, locks in shine, and conditions to provide flexible, non-sticky texture\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003eZeolite\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA powerful oil-absorbing mineral that also has purification properties that eliminate build up or residue\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e10 Amazing Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e Creates separation and and texture \u003c\/li\u003e\n\u003cli\u003e Helps absorb daily oil\u003c\/li\u003e\n\u003cli\u003e Boosts volume\u003c\/li\u003e\n\u003cli\u003e Medium hold\u003c\/li\u003e\n\u003cli\u003e Soft flexible formula\u003c\/li\u003e\n\u003cli\u003e Non tacky formula\u003c\/li\u003e\n\u003cli\u003e No flaking\u003c\/li\u003e\n\u003cli\u003e Helps restore hair’s healthy balance\u003c\/li\u003e\n\u003cli\u003e Lightweight feel\u003c\/li\u003e\n\u003cli\u003e Fine mist spray\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003eOur Tip:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse in short sprays for specially styled sections of hair or touch ups, or use with longer sprays for all-over styles that look perfectly finished. Lightweight formula can be reapplied as needed without worry of heaviness or build up.\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"8 oz","offer_id":46371861495958,"sku":"137","price":26.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Blow_Dry_Texture_Spray_8oz.jpg?v=1777984774"},{"product_id":"miracle-brightening-blonde-shampoo","title":"It's a 10 Miracle Brightening Blonde Shampoo","description":"\u003cp\u003eThis vibrant purple shampoo enhances highlights and refreshes golden hues with a gentle cleansing that protects against fading and retains color. The purple hue of this shampoo helps to neutralize brassy, yellow tones and restore hair to its former bright color. This amazing formula is made with Lemon Extract, which brightens and tones and highlights, eliminates buildup and imparts Vitamin C antioxidants. Bring out your best-possible blonde with a daily shampoo that’s designed to address the special needs of platinum blondes, ash blondes, and every blonde in between. This is a great toning shampoo for those beautiful gray tresses too!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-size: 1.4em;\"\u003e10 Amazing Benefits: \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e1) Brightens highlights\u003c\/p\u003e\n\u003cp\u003e2) Tones Brassiness\u003c\/p\u003e\n\u003cp\u003e3) Prolongs color retention\u003c\/p\u003e\n\u003cp\u003e4) Safe for everyday use\u003c\/p\u003e\n\u003cp\u003e5) Conditioning formula\u003c\/p\u003e\n\u003cp\u003e6) Increases shine\u003c\/p\u003e\n\u003cp\u003e7) Improves elasticity and strength\u003c\/p\u003e\n\u003cp\u003e8) Moisturizing Lather\u003c\/p\u003e\n\u003cp\u003e9) Enhances volume\u003c\/p\u003e\n\u003cp\u003e10) Helps prevent breakage\u003c\/p\u003e","brand":"It's A 10 Haircare","offers":[{"title":"10 oz","offer_id":41628697886870,"sku":"121","price":25.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Blonde_Shampoo_10oz.jpg?v=1777984637"},{"product_id":"blow-dry-miracle-styling-balm","title":"It's a 10 Miracle Blow Dry Styling Balm","description":"\u003cp\u003eYour All-in-One Secret to a Better Blow dry\u003c\/p\u003e\n\u003cp\u003eAt home or in the salon, gorgeous, silky, shiny, frizz-free styling is the gold standard in beautiful hair. Now, thanks to It’s a 10 Miracle Blow dry Styling Balm, flawless results are possible every time you blow dry with one simple formula. No need to pile on multiple products to look runway ready, It’s a 10 Miracle Blow dry Styling Balm’s non-greasy cream works into damp or dry hair easily and weightlessly to eliminate frizz, lock out humidity, define curls, and protect from heat – even with flat irons or curling irons. 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This incredibly lightweight and sheer formula absorbs fast to reduce frizz, soften strands, and protect against humidity... all without the oily feel of silicone or the moisture-robbing characteristics of SLS and SLES sulfates. Simply use a small amount on dry hair and let your natural gorgeousness shine through.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e10 Benefits:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e1) Silicone Free\u003cbr\u003e2) SLS and SLES Free\u003cbr\u003e3) Lightweight\u003cbr\u003e4) Non-greasy formula\u003cbr\u003e5) Fast absorbing\u003cbr\u003e6) Silky feel\u003cbr\u003e7) Humidity resistant formula\u003cbr\u003e8) Helps reduces frizz\u003cbr\u003e9) Explosive Shine\u003cbr\u003e10) Softens hair\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"International-It's a 10 haircare","offers":[{"title":"Default Title","offer_id":44860291907734,"sku":"0219","price":28.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/4268\/1238\/files\/Clear_Shine_Elixir_3oz.jpg?v=1777986259"},{"product_id":"its-a-10-scalp-restore-miracle-charcoal-shampoo","title":"It's a 10 Scalp Restore Miracle Charcoal Shampoo","description":"\u003cp data-mce-fragment=\"1\"\u003eExcess oils, residues, environmental contaminants, heat styling... no wonder scalps end up irritated and itchy. Remove all those impurities with It’s a 10’s Scalp Restore Miracle Charcoal Shampoo. Enriched with kaolin clay, this shampoo gently lifts away irritants and exfoliates to reveal a clean, clear scalp. The shampoo then adds naturally derived moisture to soothe and moisturize skin, reducing discomfort and distress for hair that’s beautiful, comfortable, and in control.  \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIngredients include:\u003c\/p\u003e\n\u003cp\u003ePlease be aware that ingredient lists may change or vary from time to time. To confirm that an It’s A 10 Haircare product is suitable for your personal use, please reference the list of ingredients that is included on your product packaging.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eSeascalp™ - \u003c\/strong\u003e\u003cstrong\u003e \u003c\/strong\u003eA biotechnological ingredient that helps minimize the accumulation of sebaceous lipids and helps fortify the skin function. 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